As the global reputation of US brands slips, some US firms are turning to unusual marketing strategies. Coca-Cola, for instance, is now promoting itself as a “German product.”
As the global reputation of US brands slips, some US firms are turning to unusual marketing strategies. Coca-Cola, for instance, is now promoting itself as a “German product.”
Doesn’t Germany have a lot of small soda producers? I remember being gifted locally made Spezi while I was over there and it was amazing.
People usually talk a lot about Fritz Cola, I haven’t personally tasted it though.
It’s way better than Coca Cola
I fucking love Fritz Kola. But a lot of people I know don’t really like it.
Was just in Germany a couple of days ago.
Ordered a Coke was asked “Coke or Coke Zero” was served a local cola.
Wasn’t mad it was a good soda, I was just ordering soda the way I am used to :)
Yes, but Coca Cola and Pepsi are pretty dominant.
Coca Cola yes but who tf drinks Pepsi
I always preferred Pepsi over Coca Cola as it wasn’t so gosh damn sweet (I now drink fritz or afri cola though)
Secret Sprite drinkers.
I drink neither but pepsi is just cocacola with some battery acid.