• Nvidia and Micron are making emotional appeals to consumers while PC users express frustration with big AI companies’ practices and self-serving motives.
  • Memory vendors predict DRAM and SSD shortages lasting until mid-2027, while new tariffs on advanced computing chips and potential Steam Machine pricing over $1,000 add to consumer concerns.
  • The article highlights how corporations use emotional messaging to mask financial interests, advising consumers to remain skeptical of such appeals.
  • Kongar@lemmy.dbzer0.com
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    2 months ago

    Forget ram. Wait until there’s widespread power outages yet you’re somehow paying 10x for your electricity bill because of the new data center down the street.

    • thisbenzingring@lemmy.today
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      2 months ago

      this is actually happening

      my elecric company just raised its rates 13% and forcast rasing 25% next year after

      we have a power making dam in town

      historically we have had some of the cheapest power in the USA

      • dmtalon@infosec.pub
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        2 months ago

        Combined over 20% last November, great times!!

        Combined means we have:

        first 1k kwh rate Above 1k kwh rate

        And the above 1k kwh changes seasonally.

        • thisbenzingring@lemmy.today
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          2 months ago

          they send us these cute charts and stuff about our usage

          they show you a “you are using xyz% more then previous year” type stuff

          but my wife keeps it and their little bullshit is because they keep changing the rate and then using the new rate against your old usage as comparison. Looks like OMG we used a lot more power then last year! We should consider cutting something out.

          But the actual meter reading numbers are almost always the same year after year

          • MeatPilot@sh.itjust.works
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            2 months ago

            I like the suggestions to save money and lower usage.

            “Have you tried living in complete darkness this month? You could save $2 off your bill!”

            “Perhaps try not using electricity this month. Or, consider getting a second source of income to turn on your fridge for a few hours a day!”

            • willington@lemmy.dbzer0.com
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              2 months ago

              It’s winter here, and I wear two or three layers with a sweater on top, because I am saving electricity.

              We’ll have ourselves our first trillionaire, and silly me hates all the people with 500mil+ net worth, and their bootlickers.

            • Telorand@reddthat.com
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              2 months ago

              Inb4 we get astroturfed “Luddites” telling us to just abandon electricity and live like the Amish.

            • Tollana1234567@lemmy.today
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              2 months ago

              "try building your own dam, or wind farm, or having solar panels, why not have a nuclear reactor in your basement to powe houser house.

          • Mongostein@lemmy.ca
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            2 months ago

            Mine does that too, and there’s $300 in fees that don’t relate to the actual power used. Using no utilities, I’d still have to pay that much.

      • Laurel Raven@lemmy.zip
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        2 months ago

        If the data center is causing all that power drain, they should be the ones footing the damned bill

        • Tollana1234567@lemmy.today
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          2 months ago

          they also, businesses get wholesale lower rates than residential consumers. which is one of the big issues about them not paying thier fair share.

      • Virtvirt588@lemmy.world
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        2 months ago

        The aura that the US irradiates is just preposterous. At this point the only sound you can hear is the sound of boots being licked, evil corpos are doing what they please while the general populace is disregarded.

    • errer@lemmy.world
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      2 months ago

      With gas prices at multiyear lows and electricity being so expensive it’s really hard to justify electrifying appliances. I was considering doing so (gas dryer, stove, water heater, furnace), but I think if I did I’d be paying an extra $300/month for quite a long time and that’s a hard pill to swallow.

      • mojofrododojo@lemmy.world
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        2 months ago

        I went through this process in 2012-2016 - took out the gas dryer, gas stove and replaced them with electric. Mostly because my wife’s family has a history of asthma and the data for gas appliances and asthma is disconcerting to say the least. Especially for kids.

        Good luck with your eventual transition!

    • Tollana1234567@lemmy.today
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      2 months ago

      and anyone near datacenters get polluted water or any unforseen pollution, contamination that has yet been studied.

  • henfredemars@infosec.pub
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    2 months ago

    Computer electronics are like my main hobby. It was expensive on a good day. This makes it unaffordable.

      • henfredemars@infosec.pub
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        2 months ago

        Not a bad idea. How do you actually partake that hobby? Is it more the same building things or the challenge of getting old hardware/software working?

        • Em Adespoton@lemmy.ca
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          2 months ago

          A mix of both; finding old gear and combining parts to restore functional units, repairing where needed and learning more about how the systems work in the meantime.

          And older SIMMs and DIMMs are relatively cheap right now — you can create a maxed out system for its era and still do everything on the computer that was possible to do when it was new.

          There’s even great web proxies for older systems now, so if you want to, you can browse the modern web on a computer from 1996.

          • henfredemars@infosec.pub
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            2 months ago

            Well hey, I appreciate the recommendation. Maybe it’s time to get back into Windows 98 gaming. Just like mom used to make.

            • cecilkorik@piefed.ca
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              2 months ago

              There were actually some genuinely great games in those days, with compelling stories and expansive worlds to explore that still hold up today, it wasn’t all Minesweeper and Pong.

              A few highlights: Master Of Orion 2, Deus Ex, SimCity 2000 and 3000, TIE Fighter (or if you’re rebel scum: X-Wing, or X-Wing vs TIE Fighter), Half-Life, Diablo, Starcraft, Warcraft II, Ultima VII: The Black Gate and Ultima VII: Serpent Isle, Mechwarrior 2, Age of Empires, Fury^3, Fallout 2, Baldur’s Gate 2, The Sims 2, Command & Conquer: Red Alert, Total Annihilation.

              Don’t be misled by the fact that some of these games are obviously sequels, or had console versions, or have had other sometimes even more well-known sequels and remakes since then. There are some genuine reasons to play the original specific game versions I’m listing here, to play them exactly as they were originally presented. Many of them have unique features and aspects that haven’t been repeated. It’s not just a Madden 15 vs Madden 16 situation, where you’ve played one you’ve played both. There may be a bit of rose-tinted nostalgia goggles in this list, I would certainly love the chance to go back and play some of these for the first time again, but there are also many genuine outliers even among their own franchises, that are unique and incredible, and genre-defining in many cases.

        • Rooty@lemmy.world
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          2 months ago

          I find it fascinating how the concept of coping with a situation has been made into a negative. “Get bent loser, how dare you try to make the best out of a bad situation”. Hold on, let me unfuck the tech sector real quick.

          • Steve@startrek.website
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            2 months ago

            It goes wrong when you try to convince me that retrocomputing is somehow better than building a reasonably priced new machine.

    • A_norny_mousse@feddit.org
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      2 months ago

      IMHO there’s much hobbiness and fun to be had with creating a second or third life for “outdated” hardware. The current RAM crisis leaves me cool, on a 2014 ThinkPad. My kitchen server was a 2008 HP laptop.

      • UnspecificGravity@piefed.social
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        2 months ago

        What’s funny is that ding this makes it kinda obvious how incremental a lot if improvements really were. Like on paper DDR5 is MUCH better than DDR3, but somehow my old gaming machine is only a little slower than a new system playing shit that I actually run.

        • amorpheus@lemmy.world
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          2 months ago

          Software has also gone to shit performance wise, few things really get optimized anymore and there’s frameworks and containers behind everything.

        • A_norny_mousse@feddit.org
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          2 months ago

          I used to have a static IP at home so I cold run my own physical server. I stuck it under the fridge because there were wall plugs and I didn’t want it in my living room. Hence the name.

          It used to serve NFS shares locally, websites and CalDAV/CardDAV globally. A dual-core-but-32-bit stone old intel processor, 2GB of RAM, and never a performance problem.

  • Cocodapuf@lemmy.world
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    2 months ago

    Lol

    “Our viewpoint is that we are trying to help consumers around the world. We’re just doing it through different channels. […] What’s going on right now is that the TAM [ed: Total Addressable Market] and data center is growing just absolutely tremendously. And we want to make sure that, as a company, we help fulfill that TAM as well.”

    Let me translate that for you:

    Yes we definitely want to support the consumers, but hey look, the thing is, these data centers want to buy a lot of memory, and guess what, they’re willing to buy it in bulk even at a huge mark up! Like just think about that… We’re gonna make so much money!

    But uh, yeah uh, I feel you, that sucks bro and I appreciate you. But, dude, seriously, look at all this money! So yeah, stay strong guys, tweet about us! And don’t forget, if you want to be informed about the best memory deals, definitely sign up for our newsletter! Just put your email right in this field…

    • TheEighthDoctor@lemmy.zip
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      2 months ago

      Yes we definitely want to support the consumers, but hey look, the thing is, these data centers want to buy a lot of memory, and guess what, they’re willing to buy it in bulk even at a huge mark up! Like just think about that… We’re gonna make so much money!

      To be fair I would not be mad if that was the response, It’s the pandering that get’s me fuming

      • Cocodapuf@lemmy.world
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        2 months ago

        Yeah, some honesty would be refreshing.

        Though to be fair, when that actually happens you know what we call that? “X company just said the quiet part out loud”.

        So yeah, there’s kinda no pleasing us either…

      • skisnow@lemmy.ca
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        2 months ago

        AI slop with the audacity to block anyone with Privacy Badger enabled, like, “we worked hard to produce this AI slop so we deserve to make money scraping your personal data”

        (edit: oh wait, I just noticed you meant OP’s summary. Yeah, blatant slop, get to fuck OP)

  • abbiistabbii@lemmy.blahaj.zone
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    2 months ago

    These people keep saying “it’s the future” but it just seems like they’re chasing pink elephants and forcing us to partake in the delusion.

    • IchNichtenLichten@lemmy.wtf
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      2 months ago

      The C suite and management of these companies want two things - for the stock to go as high as possible, and for them to be able to sell at the top and leave a bunch of bag holders wondering what the fuck just happened.

    • AxExRx@lemmy.world
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      2 months ago

      Im kind of wondering if that isnt the real end game- there was a Bezos quote i saw the other day, where he said he wants to see personal computing die out in favor of essentially cloud based, where users own minimal hardware and just rent compute time for everything.

      It kind of feels like they dont actually need ai to succeed- its already achieving the goal of denying components to end users. If they maintain that scarcity long enough, they can kill the pc/ laptop status quo. (Especially if chip makers abandon those fabs for data center tailored units for a whole generation, until theres nothing viable left on the market)

      • brucethemoose@lemmy.world
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        2 months ago

        The good thing is that we have a few giants with vested interests in resisting that. PC OEMs like Dell and HP, Clevo, Intel/AMD who still have huge consumer sales, and the big one:

        Apple.

        Apple is all-in on personal compute, and they have the muscle to resist the anticompetitive plays, hopefully.

        • ebolapie@lemmy.world
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          2 months ago

          Tangential, but ironically the only used laptops (e: for repair) you can buy right now that haven’t been gutted for RAM and NVME are macbooks and similar that have everything soldered onto the motherboard.

      • maxie@lemmy.world
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        2 months ago

        Such crazy logic from Bezos, personal computers are now more powerful and capable than ever, fulfilling the average users needs easily. Hey let’s just get rid of that and make them use our servers. He tries to frame it as the logical conclusion but the only conclusion I can see is he wants more money.

  • NigelFrobisher@aussie.zone
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    2 months ago

    I might buy a new tennis racquet instead. Humanity emerges blinking into the sunlight as hypnotic little black rectangles become unaffordable.

  • Itdidnttrickledown@lemmy.world
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    2 months ago

    They(the companies) want AI to takeover so badly. They know they can control everyone if only we would embrace their slop. The idea we all have a terminal that has no storage and no computing ability that just allows us to access their slop remotely. For a forever fee of course.

  • melfie@lemy.lol
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    2 months ago

    What’s going on right now is that the TAM [ed: Total Addressable Market] and data center is growing just absolutely tremendously. And we want to make sure that, as a company, we help fulfill that TAM as well.

    Your TAM is about to go bam, so cut the shit and make us some RAM.

    • funkless_eck@sh.itjust.works
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      2 months ago

      Yeah but your TAM (who you could possibly sell to) is the biggest concentric circle, inside that is the Servicable Addressable Market (who you could feasibly sell to) and your SOM (serviceable obtainable market, who you are actually selling to) and the consumer market is who you were actually selling to.

      It could be that these data centers never become serviceable or obtainable, and this is all just predictions with no actual product making it into a machine.

      • Mesophar@pawb.social
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        2 months ago

        I am in a position to see first hand people regularly dropping ~$4000USD on “mid-range” PCs. It hasn’t slowed down purchasing of PCs, if anything it is speeding up compared to this time last year.

  • normalentrance@lemmy.zip
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    2 months ago

    It almost seems like they want to make home computing unaffordable, so you have to rent PC time from a cloud provider. This way they nickel and dime you, and use your data to train their LLMs.

    Micron and nvidia get their cut by being able to set whatever prices they can imagine.

  • deadymouse@lemmy.world
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    2 months ago

    And all these memory are spent on the generation of pornographic content in the highest quality.

    • slappyfuck@lemmy.ca
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      2 months ago

      Are they really able to replicate pornography like that? I know that for normal stuff, the videos are only under ten seconds or so.

      • Lumisal@lemmy.world
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        2 months ago

        You can get up to 12 minutes locally even if you’re patient. Technically you can go way further if you do it in parts though, and use multiple generations. Might take a few weeks to “direct” it right though, depending what you want to make. If it’s vanilla stuff, maybe 3 days for a 45 minute video on a 3090? (Via 3-5 minute chained segments, with smaller second long segments for smooth camera angle changes)